QR codes in a hotel? There is a better alternative.

by Sean Jackson
QR codes are everywhere. Go to any public place and there is a high probability you will spot these pixelated pandemic relics displayed with obnoxious signage instructing you to “Scan Now”.

And they scan them. Why?

Because people are busy and scanning a QR code, no matter how ugly, is still the fastest way to get information on your phone; no hunting and searching for an app, no wading through lots of blue links in a search engine.

Yes, they are convenient, but they are ugly.

And if you own or run a hospitality business, they are a nightmare to create and manage.
  • Create content on a website and get the URL
  • Open a QR code generator and paste in the URL
  • Copy the QR code then open a desktop word processor
  • Paste in the QR code while you create a sign/display
  • Print it out and then figure out how you are going to mount it.

But that’s not all.

If you ever change the website or someone scratches the code…you must repeat all these steps again.

Also, QR codes are a security nightmare, where someone can stick their own QR code on the table and put whatever they want on it.

But for all its deficiencies and lack of aesthetic appeal, many hotels still scatter them throughout their facility, turning their multi-million dollar into a scene from Minecraft.

Why? Because that was the only option, until now.

NFC-enabled Tags - The QR Code Alternative

If you have ever tapped your phone to pay at a store, then you are using NFC, or near-field communications.

NFC has been around since 1983 for industrial usages, but it has only recently gained traction in the consumer market once iPhone and Android phones started supporting the technology.

Today, over 3 billion smart phones have NFC included in them, including the majority of phones used in the USA today. 

Because NFC is nearly ubiquitous (and growing), a world of opportunity is becoming unleashed as hotel owners look for a viable alternative to QR codes.

Vitag – The QR Code Alternative

Vitag is a turnkey solution that makes it easy to replace QR codes in a hotel.

It starts with our NFC-enabled tags that you can stick to any surface. Even better, you can create your own design for the tags on our website so they match the decor of your hotel.

Vitags overcome the limitations of QR codes, including:

  • Patent-pending tags that you can place inside or outside and not easily damaged.
  • A semi-permanent adhesive that keeps them from coming off a surface easily but can be relocated without damaging the surface underneath.
  • Highly secure technology that cannot be altered by hackers.

And best of all for your guest, they just need to “tap the tag” to instantly see what they need!

No need to open the camera on their phone, scan the code, tap it, and hope they didn’t move their hand!

With Vitag, they just tap and see!

And what do they see? Whatever you want!

The Vitag App (available for Android and iPhone) makes it easy to add video, links, forms, and a lot more to your tags.

  • A video message from the chef on the daily specials with a link to order
  • Promotional messages to sign up for the loyalty program
  • Customer feedback forms
  • Wifi instructions
  • And so much more

But that’s not all.

You can use Vitags in the back of the house providing closing instructions for your team, or being able to quickly order supplies.

The options are limitless.

And if you make a mistake or need to change the content on the tags, you can do it remotely in the app. No need to touch the tags to make changes.

And one more thing…

The App provides real-time reporting, by tag, so you know exactly when, where, and how it is being used.

So if you want to know how each table is interacting with the tag, you have access to that data, right on your phone.

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